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Specialising in SEO for Allied Health Professionals


White Hat and Black Hat SEO

| Janet Camilleri | ,
White hat, black hat … it sounds like a line from Dr Seuss, but the term “white hat and black hat SEO” refers to different methods of Search Engine Optimisation (SEO).  And as you have probably already figured out: white hat is the “good” version, while black hat is bad – very bad and could […]

Does Social Media Affect SEO?

| Janet Camilleri | ,
We get asked all sorts of weird and wonderful questions here at Front Page SEO – like “Does dwell time on your site help improve your Google ranking?” or “Does social media affect SEO (search engine optimisation)”? It’s the latter question that we’re going to look at today. While at Front Page SEO we do […]

Small Business SEO Training

| Janet Camilleri | ,
As a small business or sole trader, you may feel overwhelmed by the thought of Search Engine Optimisation (SEO). If only there was such a thing as small business SEO training! You have a website, and you know you “should” be doing something about SEO but … You don’t really understand what it is; You’re […]

What is Domain Authority?

When you talk to an SEO consultant or agency, one of the first things they will do is check your website’s Domain Authority (DA). This “DA” is a number from 1 to 100, with 100 being the best. Sites with a DA  of 100 are practically non-existent – even hugely popular sites like Facebook, Twitter, […]

How Change Affects Your SEO

| Janet Camilleri | ,
“I’m changing web hosts / my website design / business location – will this affect my SEO?!” At this time of year in particular, businesses across the country are taking stock – and often, improvements to their virtual or physical locations are high on the priority list. Here at Front Page SEO we understand – […]
is SEO copywriting dead?

Why Blogging is Important for Business

“Should I start a blog on my business website?” It’s a question that we are often asked by potential clients or attendees at SEO workshops, as they wonder if it will help to improve their visibility in the search engines. The short answer is YES, blogging is important for business for a number of reasons […]

Why Does SEO Take So Long?!

| Janet Camilleri | ,
If you’ve ever wondered: Why does SEO take so long?! – take heart, you’re not alone! After all, these days we can nuke a meal in the microwave in a couple of minutes; take a photo and see it instantly on our smartphones; and send an email across the globe with a reply pinging back […]

What is a Keyword?

If you have a website, sooner or later you are going to hear the term “keyword” bandied around – especially if the discussion is about getting more visitors onto your site.  So what is a keyword? And why is it so important? For starters, you may be surprised to learn that a keyword is rarely […]

Adding Keywords to a Webpage

Once people learn that we are  SEO Consultants and copywriters, they will often ask us for the insider secrets on adding keywords to a webpage. There are a number of ways you can signal to Google (or Bing and all the other search engines), just what your webpage is about – and that’s through the […]

Why SEO is Like Fishing

| Janet Camilleri | ,
I’ve decided that Search Engine Optimisation (SEO) is a lot like fishing. Both require a lot of patience and perseverance, but it goes deeper than that (see what I did there?!). How to Get Results I’ve been known to go camping and fishing a time or two, and here’s the lowdown: if you are a […]