SEO for Tradies

As a tradie, you’re amazing on the tools. But there are some important elements of running a business that you might be better off outsourcing – such as bookkeeping, or marketing. Which is where we come in!

While word of mouth is great, it isn’t the most reliable source of new customers. So how else can you ensure a steady stream of jobs?

Search Engine Optimisation (SEO) for Tradies is the way to get YOUR business up the top of Google, so you get more clicks, calls, and customers!

At Front Page SEO, we’ve been helping tradies for over 10 years and have achieved fantastic results for house painters and plasterers, pest control firms, air conditioning technicians, carpenters, earthmoving contractors, plumbers, mechanics, stump grinders, electricians, and many others.

Here are just a couple of testimonials from other tradie businesses we’ve worked with:

“I would highly recommend Front Page SEO. I went from virtually no enquiries, to heaps of enquiries and jobs, in a matter of months. Best marketing dollar I have spent!”

John Lawson,
Carpenter, Brisbane

“Janet is full of knowledge and goes above and beyond… Already my website is showing up on the first page higher than it was previously. Which is all a result of her tips and tricks!”

Clara Riddle,
Landscaper, Newcastle

Why is SEO for Tradies so Important?

SEO for trade businesses is crucial, because it gives you more visibility when prospective customers are actually searching for your services. For this reason, it drives 10x more traffic than organic social media!

Potential customers are out there right now searching for your services – wouldn’t you rather they came to you, than to your competitor?!

What is Local SEO for Tradies?

‘Local’ SEO in particular helps your business show up when people are searching specifically for a service in your geographical area, and relies heavily on your Google Business Profile listing.

When your local SEO is performing strongly, you show up in the Google Map Pack (even if you don’t make your address public) – and we know that:

92% of all local search traffic goes to the 3 businesses listed in the map pack;
And that this traffic converts well, with 80% of local searches resulting in a purchase, booking or store visit within 24 hours.

Managing your Google Business Profile (if done right) can be one of the fastest ways to generate leads online, and you don’t have to spend a fortune! It’s the most powerful digital tool you own.

Why? Because it’s much better at generating leads than social media, because your listing can appear front and centre when your audience is actively searching for your service.

Find Out More About Google Business Profile Management

SEO Options Tailored for Tradie Budgets

The good news is, our award-winning agency has options to suit every need and budget:

Know you need SEO but worried about the cost?

We feel ya! That’s the very reason we created the DIY SEO HQ – perfect for tradies and small business owners! It’s an online SEO group where you will learn the things that will REALLY make a difference – plus there’s plenty of support and accountability to keep you on track.

Guided by Australia’s #1 SEO Specialist (Australian Enterprise Awards Winner 2020) and Front Page SEO founder Janet Camilleri, for a minimal monthly fee you will receive SEO coaching that will equip you with the skills you need to boost your own website’s visibility online.

Find Out More About the DIY SEO HQ

Full Service SEO Packages

Rather leave it to the experts? We also offer premium ‘done for you’ SEO packages to put you ahead of the competition.

SEO Starter Packages – Get the foundations right with this short-term option. We’ve achieved fabulous results for some of our tradie clients – for example, doubling the website traffic to a local air conditioning firm in the first month after completion!
Monthly SEO Packages – These allow for ongoing, in-depth analysis and optimisation of your website and are tailored to your business.

All our packages are based on the following essential elements of SEO:

Keyword Research

Using professional software to find the best keywords to suit YOUR business.

Optimised Content

Adding blog posts or new service pages – or optimising the existing website content.

Boosting Reputation

Backlinks and mentions designed to boost your website’s reputation and authority.

Our Exclusivity Guarantee

One of the things that sets apart is our exclusivity guarantee.

We will only provide “done for you” monthly SEO for ONE business of a particular type in a specified geographical area. This means that there is NO conflict of interest – and you can be assured our focus is entirely on YOUR business’ success.

If you’d like to book a FREE SEO CHECKUP on Zoom, or are keen to learn more about our SEO packages for tradies, we’d love to chat. Reach out to us today!