When you talk to an SEO consultant or agency, one of the first things they will do is check your website's Domain Authority (DA). This "DA" is a number from 1 to 100, with 100 being the best. Sites with a DA of 100 are practically non-existent - even hugely popular sites like Facebook, Twitter, and Wikipedia rank around the 95 mark. Every website URL starts out with a Domain Authority … [Read more...]
How Change Affects Your SEO
"I'm changing web hosts / my website design / business location - will this affect my SEO?!" At this time of year in particular, businesses across the country are taking stock - and often, improvements to their virtual or physical locations are high on the priority list. Here at Front Page Web Writing we understand - after all, we're in the process of changing our business name to one that … [Read more...]
Why Blogging is Important for Business
"Should I start a blog on my business website?" It's a question that I'm often asked by potential clients or attendees at SEO workshops, as they wonder if it will help to improve their visibility in the search engines. The short answer is YES, blogging is important for business for a number of reasons - and not just to help increase your website traffic. However, if you're going to … [Read more...]
Why Does SEO Take So Long?!
If you've ever wondered: Why does SEO take so long?! - take heart, you're not alone! After all, these days we can nuke a meal in the microwave in a couple of minutes; take a photo and see it instantly on our smartphones; and send an email across the globe with a reply pinging back in seconds! As a society, we are used to things happening straight away, so it can seem hard to understand why … [Read more...]
What is a Keyword?
If you have a website, sooner or later you are going to hear the term "keyword" bandied around - especially if the discussion is about getting more visitors onto your site. So what is a keyword? And why is it so important? For starters, you may be surprised to learn that a keyword is rarely just one word; usually, it is a phrase. It is the phrase that a person might enter into a … [Read more...]
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